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Q1 what is the concept of your brand? How did Corpus all start?
Concept: directional/wearable fashion w/ a classic appeal at an affordable price
Corpus Start: Keith and Jerrod collaborated together and decided to a launch the brand because they saw an opening in the market for the category they wanted to offer.
Q2 could you tell us about Spring/Summer 2007 collection?
SS07: youthful w/ some color along with a refined preppy 80's vibe.
Q3 Where are you from? Did you attend any school for design?
Keith: ft. worth Texas - attended la trade-tech majoring in fashion design
Jerrod: Minnesota - attended university of Wisconsin Attended Santa Barbara CC
Q4 how did you guys meet?
The two met on a movie set on which Keith was styling and jerrod was acting. |
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Q5 What do you feel important when you are working on your pieces?
It's important that the piece is going to translate to the customer and the current market, but we need to still be willing and want to wear the pieces.
Q6What do you think about current denim trend?
Denim is now becoming a secondary piece of an outfit; denim no longer has to be the primary focal point of what a person is wearing. Regardless of the fit, denim is getting cleaner and easier to wear.
Q7 Currently which stores carry Corpus in US and Japan?
Currently in Japan, to name a few, loveless and beams.
In USA, Barney's, Ron Herman, scout LA |
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CORPUS is the designer label for progressive men and women honoring fit, detail and style. In a short period of time, CORPUS has become the brand of choice for fashion forward individuals who embody uniquely wearable and refined style.
The brand was founded by Keith Richardson and Jerrod Cornish in 2003 after seeing a void in the men's denim market. Keith and Jerrod felt that existing lines in the contemporary market missed the mark, and the seeds for a clothing company were planted simply with each wanting something to wear. The very first collection turned heads worldwide from stores in Japan to American Vogue.
CORPUS has since expanded to include lines for both sexes including jackets, sweaters, tees, jerseys and denim. The CORPUS concept remains unchanged...
In the words of the designers, "Corpus is a lifestyle and not a brand. It's about living ahead of the curve." |
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Q8 Have you been to Japan? What do you think about Japanese fashion?
Never been to Japan, but we have always appreciated Japanese fashion
Q9 Are there any projects that you have coming down the line that you'd like mention?
We are working on a possible flagship store in LA
Q10 What are some of your interests today?
It's hard to have many interests outside of corpus because we are so busy. But try and find time for music and soccer.
Q11 Do you like any other designer? Where do you shop?
Yes, Vie always appreciated Ralph Lauren and marc Jacobs and margiella. We shop a lot of vintage archives in NY and LA and I also shop at BBlessing in NY |
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Q12 What is your goal? Where do you see yourself a few years down the line?
We would like to see corpus expand into a flagship store in LA and also possibly a corpus store in Japan. |
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